The "About Us" Page Is Dead: Why Your Business Needs a Brand Film to Survive
Brand Strategy Justin Guy Brand Strategy Justin Guy

The "About Us" Page Is Dead: Why Your Business Needs a Brand Film to Survive

Let’s be honest: when was the last time you genuinely enjoyed reading a 500-word 'About Us' page? In a world where attention spans have dropped below that of a goldfish, a wall of text isn't just boring—it's a barrier. Enter the brand film: a cinematic visual manifesto that replaces the boredom of reading with the excitement of watching. It’s the difference between telling the local market you’re cool and showing them you’re cool

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